![]() ![]() ![]() In 2018, Facebook removed the ability to analyze custom audiences from customer data or from the Facebook Pixel due to user privacy concerns. Can you see custom audiences in Facebook Audience Insights? Once you've selected a base audience to analyze, you can filter these down further to find useful nuggets of information. People Connected to Your Page, which shows just the data for people who like your Facebook Page(s).Everyone on Facebook, which you can narrow down by several filters, or.Click "Audience Insights" to get to Facebook Audience Insights How to use Facebook Audience Insightsįirst, select your seed audience to analyze. Then under the " Plan" column, choose " Audience Insights." You can also type /ads/audience-insights in your browser to go there directly. To access Facebook Audience Insights, click on the main menu in the top left anywhere inside the Facebook Ads Manager. You can also use it to better develop buyer personasīefore diving in how to use the data, here's how to access it: How to get to Facebook Audience Insights.You can use Facebook audience insights to research, create, and segment Facebook audiences.Facebook audience insights is a free tool from Facebook to learn more about your follers and fans. ![]()
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